Top 10 Online Retailers by Conversion Rate – November 2007
Note: E-commerce sites considered must have had a minimum of 500K unique visitors during the month.
View ArticleTravel Meta Search Poised to Take Off with Kayak, SideStep Merger
The merger of the two largest meta search engines in the travel industry, Kayak.com and SideStep.com, announced in December, will likely create critical mass for the travel meta search, according to a...
View Article2007 Media M&A at Record Highs – 838 Deals Totaling $110B
Led by the online media and marketing services sectors, M&A for the media and information industries reached record highs in 2007 with 838 transactions and nearly $110 billion in value for the year...
View ArticleHoliday E-commerce Postmortem: Record $29B in Sales, Up 19% from ’06
Some $29.2 billion was spent online during the 2007 holiday season, a 19% gain versus the same period last year, according to comScore’s final update of e-commerce spending during the holiday season...
View ArticleAmericans Renew Love Affair with TV as Digital Mandate Looms
As the digital TV mandate begins to loom on the horizon, US consumer interest in flat panel televisions has exploded, while the demand for bulkier TV technologies such as rear projection and CRT...
View ArticleTop 10 Entertainment & New-Release Movie Online Ad Spenders – November 2007
Note: Nielsen Online’s AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and takes into account only image-based technologies and advertising sold per...
View ArticleHelp-Wanted Advertising Index Dips Again
The Conference Board Help-Wanted Advertising Index – a key measure of job offerings in major newspapers across America -dipped one point in November to 21, compared with 29 a year earlier, according to...
View ArticleHalo 3 Fans Play Videogame around Their TV and Movie Schedules
Videogame enthusiasts who received the popular Halo 3 videogame still found time to watch television and go to the movies as they had before, according to a report by Integrated Media Measurement Inc....
View ArticleNielsen: Sony Pictures Reaches Two-Thirds of Young, High-Tech Consumers
Sony Pictures Television (SPT) content reaches nearly two out of every three young high-tech consumers in the US across its television and internet platforms, according to a new Nielsen study of...
View ArticleBlogs Influence Journalists, Nearly all Facets of News Coverage
Blogs are not only having an impact on the speed and availability of news but also influencing the tone and editorial direction of reporting, according to a survey of US journalists by Brodeur, a unit...
View ArticleTop 10 Ad-Revenue Generating Sites by Genre – November 2007
Note: Nielsen Online’s AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and takes into account only image-based technologies and advertising sold per...
View ArticleConsumer Electronics Sales to Jump 6.1% to $171B in 2008
The consumer electronics industry is projected to post a healthy 6.1% increase in shipment revenues in 2008, which are forecast to top $171 billion, according to the semi-annual industry forecast...
View ArticleGoogle Maps Gaining Fast on MapQuest
Though MapQuest remains the clear leader in map websites with a market share of half of US visits on Jan. 5, Google Maps has been on the ascent, receiving some 22% of US visits to Maps as of last week,...
View ArticleConsumers Consider Sustainability When Picking CPG Brands
Approximately 50% of US consumers consider at least one sustainability factor in selecting consumer packaged goods items and choosing where to shop for those products, according to a survey conducted...
View ArticleUse of Video-Sharing Sites Soars in US
Nearly half of internet users have visited video-sharing sites, such as YouTube, and typical daily traffic to such sites nearly doubled from the end of 2006 to the end of 2007, according to the Pew...
View ArticleSearch Marketing Takes Lion’s Share of UK Online Ad Spend
Marketers in the UK say search marketing is the most efficient way to generate leads – so it’s no wonder that search marketing accounts for the lion’s share of online ad spending compared with other...
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